Top SEO Trends for Businesses & Marketers
Understanding and following the emerging trends for the SEO are vital to get higher rankings in the search engine. Businesses and websites need to be remained even more careful about these trends nowadays, as most of the clients are coming from online sources.
Let’s see some of the newest SEO trends for 2020 & beyond and add them up in your marketing strategy to gain success:
Mobile SEO
Mobile SEO is not the newest trend in 2020, as it is already there. This is because most of the people are using mobile to do the relevant search and reach for the desired service provider or the product rather than going to the laptop and look for it.
If your business website is not still mobile-friendly or optimized, you can’t wait any longer to survive in 2020 & beyond. Additionally, you can talk with SEO experts at SEO On The Go regarding mobile SEO importance.
Choosing What’s Best For You
- Target the catchy & practical topics
- Write stories, guide or tips
- Share some facts
- Make it concise & relevant
- Avoid the boring stuff
Voice search
People search over the google how they talk
Google will show the best answers in search form when someone search, I need roofing services near me, how to get them?
Voice search turns out more popular as people are becoming focused towards speaking rather than writing it all in the search box.
Moreover, most of the queries are made for a specific location. Therefore area wise SEO is becoming an ever more popular trend in 2020 & beyond.
Semantic search factors include:
- User context
- Natural language understanding
- Entity recognition
- Query stream context
Different type of search queries is made in google, including the direct question, short & long questions, location-based search and the random questions.
Videos will be the new ranking factor
Google loves video. It’s a vital piece of your SEO system and showing your company services or products. It is also because people are quite interested in watching something rather than reading explicit content. Additionally, adding the video in the article will make them exciting and fruitful for SEO.
Video making can be even done with the help of the various available free tools online. It is anything but an assurance for first page results, yet you’ll appreciate higher traffic when Google lists your video.
Install recordings on your site to get more traffic. Make sure to add your video on your company’s social media pages as well.
Branding & Link Building
Want to acquire top rankings in the google? Willing to make your company name a brand?
The branding requires the expert’s techniques, and you may need to consult SEO experts for the purpose. At SEO On The Go, we aim to get you the top-tier links for your SEO strategy and our industry-leading specialists know how to do branding, the way the google loves it!